Резюме PM

EMPLOYMENT HISTORY

2016

– till now

Touchpoint Development
Specialist

Jan’20 - Present (1 yr 1 mo)

•

Planning of communication activities (B2C) of brands according to brand

campaigns within a budget.

•

Analysis of awareness capabilities and development of strategies to improve it

via MA-X tool empowerment.

•

Brief and oversee the work of designers, animators and printers'

suppliers.

• Ensure that the organization's brand and identity is adhered to in campaigns

and in all communication channels.

• Deliver regular reports of campaign results.

Junior Brand Specialist

Kent UCCAB (Caucasus, Central Asia, Belarus and Moldova)

Oct’18 – Dec’19 (1 yr 4 mos)

•

Analysis of the market / brand / management of product research data in

order to drive brands plans;

• Interface with NPI, TMD, SP&I and LEX to ensure projects are delivered on

time in full as per brand plan;

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ABOUT ME

Touchpoint development specialist with almost 5 years’ marketing
experience in all aspects of project management, starting from the bid stage
through to completion, including design, procurement, site management,
technical, commercial and financial control as well as liaison with the client.

Показати контакти

**********************

www.linkedin.com/in/lesya-
chubyk-43314a105 (LinkedIn)

Courses and Trainings

Front-end developer course

SCRUM & AGILE

SMM

Languages

Russian

(Native)

Ukrainian

(Native)

English

(Upper-Intermediate)

Spanish

(Pre-Intermediate)

Hobbies

Sports

Travelling

Self developing

Challenges

Lesya Chubyk

EDUCATION

KYIV NATIONAL ECONOMIC UNIVERSITY
2011

– 2016

Master's degree, Accounting & Audit

KYIV NATIONAL LINGUISTICS UNIVERSITY
2011 - 2015
Bachelor's degree, Spanish and English philology

Key skills

Budgeting

Planning

Marketing 

Supervision

Team

Page 2 of 3

• Experience with analytical tools (Nielsen, TRACK-KANTAR);

• Management of external creative and digital agencies;

• Tracking projects and campaigns, reviewing performance analysis reports;

•

Development of packaging art-works, advertising materials and key visuals

for POSM materials.

B2B Digital Project - Local Admin

Nov

’17 – Nov’18 (1 yr 1 mo)

•

Local EM Test Lead for FAT, UAT and Regression phases of B2B R1 + R2 in

Ukraine. Responsible also for raising and retesting defects;

• Management of contractors, consultants and third-party suppliers on the

project;

•

Collaboration with Global Team, web engineers to ensure solution is fit 

for purpose for Ukrainian requirements;

•

Monitoring site statistics and performed search engine optimization;

•

On-going support and training users (FF, admins, customers) in using the

software tool.

Trade Customers Investment Support Admistrator of 
the Marketing Department

Sep

’16 – Oct’17 (1 yr 2 mos)

• Management of Contracts and reports records in approved templates;

•

Control of the payment methods, analysis and optimization for the 

Company competitive advantage;

•

Preparing and management of instructions and procedures (contracting,

filling out all necessary documentation etc.) for the field teams;

•

Responsible for the development areas or opportunities in improving with RIP

(use of systems, procedures, processes, way of working).

Translator

Aug

’15 – Aug’16 (1 yr 1 mo)

• Responsible for the technical documentation in the equipment, geology and

building areas;

• Cooperate with UHE’s specialists and international consultants (EDF, France) in 

bidding documents translation and organization of pre-contract and contract

negotiations.